customers

Part One of The Digital Handshake begins by outlining five consumer trends turning the business world upside down:

It’s inevitable – either someone gave you something that you don’t care for, or you got someone something they didn’t care for. If your company is in the business of selling anything, products or services, returns will come into play. Here’s a few short tips:

OK, we get it: It’s bad and we know it. More than 7.2 million jobs have been lost since the beginning of this recession. The average growth rate in annual earnings has dipped to 2.5%. With a steady news diet of layoffs, price increases, and other issues, it’s easy to turn into a corporate Cowardly Lion.