As a three part series we will be discussing three types of service: Complacency Service, Concierge Service, and Customer Service.
How can you create raving fans for your product or service? Our expectation of concierge service congers up being spoiled by amazing service. In Jeffrey Gitomer’s book Customer Satisfaction is Worthless, Customer Loyalty is Priceless he asks this question:
Shouldn’t it really be called customer helping rather than customer service? And wouldn’t you deliver better service if you thought of it that way?
How in the world can you deliver this kind of service and still have a profit? A better question is what happens if you DON’T continue to give ‘above & beyond’ service? For example, Petey’s Million Dollar Lesson as published in Chicken Soup for the Soul at Work makes a great point. The article stresses the internal and external advantage you have when you have fire in your belly to be the best at what you do and that quest results in serving others. (By the way, the Million Dollar Lesson has be reprinted into almost every language and posted in publications all over the world.)
Petey Parker Enterprises has used this philosophy as our cornerstone by inspiring others to be the best they can be – knowing that we must be the best we can be.
Contact us at firstname.lastname@example.org for details on how we can help your organization develop customer service that creates raving fans. Visit our website to learn more about our customer service training programs.